Google with Manchester United?
news.com issued that google may replace Vodafone to be the new sponor of Manchester United, the greatest soccer club of the world. The biggest searching engine go with the biggest club, would they really come together and become the next big couple in Britain?
Vodafone announced that it is ending its four-year deal to have its logo on the British soccer club's shirts even if only half the time specified in the contract has passed. According to Vodafone, at the end of the current soccer season the contract between the mobile operator and the soccer club will also end.
But the club's new owners, the US-based Glazer family, who won their controversial £800m takeover bid earlier this year, are now believed to be in advanced talks with some of the biggest global brands - many of them from the high-tech industry - about replacing Vodafone.
The Vodafone contract involved sums up to $15.5 million; the bidders interested in this "partnership" and willing to offer a huge amount of money are Google, IBM and Yahoo, according to a report this weekend in British newspaper The Observer.
The paper, citing City sources, said the Vodafone brand is not well known in the US and the termination of the deal gives the Glazer family the opportunity to bag a bigger global brand that will help give Manchester United a higher profile in the US.
Some of the other non-tech brands believed to be in talks with the football club include Coca-Cola and Levi Strauss.